28 February, 2012

Castle 4.17 -- Once Upon a Crime


The following is a list of things that happened during Monday's episode of 'Castle':

1. There was a crime
2. Beckett and Castle flirted
3. Castle's mother annoyed him
4. There was a twist in the case
5. Beckett and Castle got the wrong killer
6. Castle accidentally stumbled upon a clue to determine the real killer
7. Captain Gates was nowhere to be found

By now, perhaps you realize that I could use this intro as my review on almost every single Castle episode ever made.

This isn't a complaint on "Once Upon a Crime". It was a typical Castle episode, which means it was enjoyable-enough. The crime was interesting and provided some twists, Beckett and Castle were fun together as always and at the end of the episode I'm glad I watched it.

That's about all there is to say, really. It would be nice if they mixed things up a bit more, but with the flashback 1940s themed episode and the two-parter we just had, it was no surprise to see a more standard 'Castle' episode here.

NOTABLE QUOTABLES:

There were none. Not really a great sign.

RANDOM OBSERVATIONS:

--Creepy, creepy dolls.

--If I got a nickle for every time Castle lucked upon a crazy clue at the end of an episode that solved the crime, I might be able to get sometime from a vending machine by now. Or at least a gumball.

--I watched the episode on ABC.com Tuesday morning and they played ads for the Academy Awards. That's a real good marketing/advertising plan, ABC!


SCORE: 68 OUT OF 100


12 comments:

  1. I like Castle, but I feel no need to see every episode. I think I've missed about half of this season and don't realize it until later.

    Thanks for the review. If my HD DVR needs more space--and it always seems to--I'll let this one go.

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  2. HEY we got a new banner!! I am so excited. Lol.

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  3. 1. There was a crime
    Zzzz. I mean the case was mildly amusing but that's pretty much it.
    2. Beckett and Castle flirted
    This alone is worth like 60 out of 100 points for me hahahaha; I hate myself for saying that. And if the flirting scenes were REALLY good, it would jump up to 80. I hate myself even more for saying that.
    3. Castle's mother annoyed him
    That stuff was kind of funny, I laughed a couple times.
    4. There was a twist in the case
    Zzzz
    5. Beckett and Castle got the wrong killer
    Shock!! I found myself super annoyed when that happened because all I cared about at that point was what happened at Castle’s place with Martha’s play and Beckett being a guest there and all. :-P
    6. Castle accidentally stumbled upon a clue to determine the real killer
    I hate how it’s always CASTLE who stumbles on the final clue at the end!! Can’t it ever be Beckett ... it makes her look like a bad cop!!
    7. Captain Gates was nowhere to be found
    I didn’t even notice.

    "It would be nice if they mixed things up a bit more, but with the flashback 1940s themed episode and the two-parter we just had, it was no surprise to see a more standard 'Castle' episode here."

    Yeah this was clearly a filler episode and those are never all that exciting. Usually the most we can hope for in these episodes is some funny stuff in the case of the week and some minor flirting between Castle and Beckett. So I kept my hopes really low for this one, knowing that it was a filler episode, and ended up being pleasantly surprised by at least ONE reference to a major story arc that they have been totally ignoring for most of the episodes this season: "Secrets are like time bombs, eventually they ... explode." (awkward looks between Castle and Beckett). The fact that this show moves at the speed of MOLASSES when it comes to these overarching storylines drives me absolutely insane, so to even get a teeny tiny bone thrown to the audience there made me excited.

    "I watched the episode on ABC.com Tuesday morning and they played ads for the Academy Awards. That's a real good marketing/advertising plan, ABC!"

    Idiots. That reminds me, I never watch ABC (other than Castle), but from what I’ve seen/heard, it seems to me that they promote Castle about as much as NBC promoted Chuck in seasons 4 and 5 (which is to say not at all).

    I’d rate the ep a little higher than you did ... maybe like ... 75. The final scene at Castle's place with Martha/Alexis/Beckett and the nod to the larger (mostly ignored) "secrets" storyline bumped it up a bit for me.

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  4. "Idiots. That reminds me, I never watch ABC (other than Castle), but from what I’ve seen/heard, it seems to me that they promote Castle about as much as NBC promoted Chuck in seasons 4 and 5 (which is to say not at all)."

    Never guess at how many promos there are unless you watch the network 24/7.

    On the last four week period I have access to promo data for, they ran 61 promos, an average of about 15 per week. That's a lot more than Chuck typically got in Season 4 and 5--except for the lead-in to season 5, where Chuck got a good amount of promotion.

    The promos ran on a broad range of shows ranging from General Hospital to Grey's Anatomy and including sports on the weekend. They don't put a lot on Tuesday and Wednesday, though. They tend to run them in the days leading into Monday at 10PM.

    It's possible whatever you watch on ABC isn't among the shows they put the promos in. The most run in The Bachelor--Castle's lead-in. They also run quite a bit on Sunday.

    (Yes, there are research companies that track promos)

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    1. Oh wow, actually this is one of those situations where I'd be happy to be wrong. So if this data means I'm wrong, then thank goodness. ;-) I was just extra annoyed about it this week because I didn't see them run even ONE promo for it during the Oscars (which was, of course, on Sunday, the night before Castle). But it looked like they were too busy focusing on touting all their new shows to worry about the old ones like Castle, Grey's Anatomy, etc. Still annoyed me though.

      "The promos ran on a broad range of shows ranging from General Hospital to Grey's Anatomy and including sports on the weekend. They don't put a lot on Tuesday and Wednesday, though. They tend to run them in the days leading into Monday at 10PM."

      Interesting; I would be curious to see the percentage of the ones that run during low viewership times, like daytime, Fridays/Saturdays and late night, or if they run them often during prime time on Thursdays through Mondays (as you mention that they don't run often on Tuesdays and Wednesdays, which makes sense). If they run them during Grey's Anatomy then that makes me happy. If they run most of them during daytime or late night on Thursdays, Fridays and weekends then I'm annoyed. ;-)

      I'd also be curious to see how the number of Castle promos each week stacks up against the promos for all ABC's other shows. Again I'd love it if my estimation was wrong here, so if it stacks up pretty even across the established (non-new) ABC shows, then I'll be thrilled.

      Anywho thanks much for the info MediaSavant, it's interesting/helpful.

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    2. Maryploppins, my dearest... you... just... got... PWNED!!!!!!!!!111111two

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    3. Hahaha PWN away, please, by all means! Make me your indentured servant.

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    4. Keep in mind that broadcast networks are not "27/7" like cable networks. ABC consists of GMA, a few daytime shows, news, Primetime, 2 late night shows (Nightline/Kimmel), a smattering of minor sports on the weekend because they sent football to ESPN (owned by them).

      The distribution of the spots follows that--a few here/a few there. The only notable exception was "day of week" with the low amount of spots on Tuesdays and Wednesdays.

      They aren't going to use precious inventory in the Academy Awards for a regular show that's been on for several seasons like Castle. New products alway get more emphasis than existing products marketing-wise whether it's a packaged good, car, or TV show. The ROI isn't there. If you aren't already watching Castle, you either (1) have decided it's not your thing and nothing could get you to watch it, or (2) you are so hard to reach with promotion, the expense to reach you doesn't justify the results.

      The time period I had ended with the first week of February.

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  5. This episode is so much better than the last two-part.

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  6. Just watched the episode... it was a CASTLE episode so... the same shit happens virtually every week. I am clearly only watching for Nathan at this point.

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